Who We Are
The Brand Execs
We are a team of Brand Building & Marketing experts who have worked at the Executive level and led some of the biggest & strongest brands in the world - brands like Olay, Pantene, Always, Pampers, Head & Shoulders, Oral B, Vicks, Max Factor, Tampax & IAMS.
We work and build capability on End-to-End Brand building, from the strategic fundamentals to innovation to execution to marketing communication in the digital world. And we don't just teach your Brand & Marketing team the theory, we are Brand-building practitioners who will work with you & them to define your fundamentals & strategy and turn it into execution & reality.
Whether you are looking to launch, fix or revive your brand, or you want to build a world-class Brand-building & Marketing organization, we will work with you and your team with training & masterclass capability programs, clinics & workshops, as Consultants, or even as temporary team members to lead your project or organization for as long as you need us.
Our Founder & CEO
Gill Whitty-Collins has been called 'One of the finest marketers on the planet'. She spent over 25 years in the Marketing University that is Procter & Gamble, latterly as Senior Vice President. Across her career she has launched, led and revived market-leading global brands in numerous sectors, including Olay, Pantene, Always, Head & Shoulders, Vicks, Max Factor & Tampax. Gill's key expertise is in Brand Strategy & Fundamentals and she delivers outstanding Consultant support & Workshops.
Our Programs & Services
MARKETING UNIVERSITY
Keynotes - Training - Masterclasses
BRAND CLINICS
CONSULTING & SUPPORT
Research - Analysis - Recommendations
Project Leadership
Interim CMO & MD cover
Coaching
Our Clients
